It's also beneficial for the people selling food, jewelry, swimsuits, hats and massages because they have the chance to make some money from the crowds of people who visit the beach.
The tides tend to rise throughout the day, disturbing the beachgoers and people who work on the beach. It's annoying when you're napping on the beach and find yourself covered in water because the shore moves.
People here use the beach to their advantage because they know it's what people come to Brazil for. Beaches are used in most Brazilian tourism advertisements. As a result, a lot of businesses, like restaurants and souvenir shops, line the beach so foreigners have easy access. In turn, this puts money in Bazilians' pockets.